A Letter from our founder
Emaar Properties has entered the most exciting phase in the young history of Dubai. In 2013, when more than 160 nations chose the UAE to host Expo 2020 in Dubai, it was a resounding vote of confidence in our city, our leadership and our people.
The winning bid was an endorsement by the global community that Dubai can deliver nothing but exceptional results. The constant quest to be extraordinary is what has established Emaar as a national champion company of Dubai and the UAE.
Over the past 17 years, Emaar has redefined the dynamics of property development, which now serves as a template for others across the world. We have always believed in the vision of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, UAE Vice President and Prime Minister and Ruler of Dubai, who reminds us that “one cannot discover new oceans if you lack the courage to lose sight of the shore.”
Our driving force, undoubtedly, has been the trust our shareholders have placed in us. They stood by us as we shaped the city’s skyline, built the world’s largest mall, created world-class hotels, and expanded to international markets.
Our shareholders have given us the opportunity to partner in our city’s amazing transformation into a global hub. They built Dubai as an extraordinary city in one of the best nations in the world, and they made us what we are today – one of the world’s most valuable and most admired companies.
Today, across the world, business development models are being reshaped and economic and innovation cycles are shrinking. Companies that do not respond to these changes risk being exposed to irrevocable risks that affect their long-term prospects.
We see the transformation around us as promising opportunities to create a new Emaar. We are drawing on the potential offered by Dubai as one of the worlds’ leading business, leisure and fashion hubs, and the opportunities in rapidly-growing international markets. We are implementing our strategy to make our high-growth businesses independent profit centres and will continue to build smart cities of the future.
We are sharpening our strategy to be one of the world’s most valuable, most innovative and most admired companies. Our goal is to be an unstoppable company that creates enormous value for our shareholders, stakeholders, and the economy.